Kill Sign Up Form, Hug your Future Customer

You are required to give us your email address, select a password, tell us your name, your location, verify this strange word, agree to our terms of service, and finally, you will get what’s behind the form.

Taking care of sign up form is one of biggest usability issues.

If you were a visitor trying to figure out what the new web based services is, and you are pushed away to fill out so many form with your personal information, well you may easily think to close the website and either go to other website.

So far, no form. It’s only when you want to publish or share your movie that Jumpcut asks for your name and email so you and others can access the movie you just made. Through this process, you learned what Jumpcut does, and you did it without having to jump through a sign-up form. That’s gradual engagement.

That’s it gentleman. Take care the sign up form wisely. Prepare for the nicest way for your future customer. Instead of bringing up full sign up page detailed with so many personal information, why the hell not giving up the future customer a chance to view what you are doing to. Then, you can talk to them to bring up their information if they are willing to use the services. Nice!

Read Sign Up Forms Must Die

posted 03/04/08 01:36 AM

Comments

  1. Indonesia Articles Online, 07/04/08 01:44 PM:

    salam Kenal

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